The collection of eight co-branded digital sneakers, dubbed Nike Cryptokicks, is modelled after the Nike Dunk sneaker and signs the brand’s entrance into digital clothing
The Wolverine Worldwide brand partnered up with the smartphone 3D body scanning technology NetVirta to launch a mobile app that ensures accurate shoe fit recommendations
We spoke with Tony Wu, Global Product Manager for Textile Coatings, and Dr. Dirk Achten, Head of Modern Coatings & Adhesive Technologies, to discuss how sustainability and innovation fuel the company’s growth, and which solutions best serve the footwear industry
The US-based company has introduced the solution OrthoLite ESD Shield, reportedly, the "world’s first and only" mechanically-bonded electrostatic discharge protection insole technology
To celebrate the release of the latest Ozworld collection, adidas Original has launched the world’s first personality-based AI-generated avatar creation platform
We spoke with Florian Heubrandner, Vice President Global Textiles Business at Lenzing AG, and Birgit Schnetzlinger, Head of Functional Wear Segment, to better understand how sustainability helped the company become a global technology leader in fibres’ production and discuss a more sustainable future for the industry
The latest campaign promoted by APICCAPS pays homage to the works and main artists of the Portuguese scene, reinforcing the premise that the footwear industry is an ally of art
The upcoming edition of the international footwear trade show at Fiera Milano Rho, to be held from the 13th to the 15th of March, will carry several initiatives centred around sustainability
As part of the company's digital expansion strategy, Asics is joining forces with the online platform Zwift to create online running experiences that can assist runners achieving their goals
According to the 2022 C-Suite Outlook survey, rising inflation, labour shortages, supply chain disruptions and changing consumer behaviours are the top-of-mind concerns for executives
The brands have joined forces on a user-generated NFT and creator-owned art project. adidas for Prada re-source brings into metaverse their latest collaboration
The luxury group has selected 23 new startups to join in the accelerator programme La Maison des Startups LVMH, which fosters the development of innovative solutions for the luxury industry