World Footwear


adidas poised to report the highest profit in three years

Jul 12, 2024 / Germany
The sportswear company is expected to post strong sales and its highest profit margin in three years in the second quarter, according to analysts. The forecast comes amid recent struggles at rival Nike

adidas surprises in the first quarter

May 3, 2024 / Germany
The German-based company had a strong start to the year, beating expectations for sales, gross margin and operating profit. This performance appears to mark a turnaround for adidas after a tough 2023

Inflation threw a curveball at sportswear spending in 2023

Premium ContentApr 22, 2024 / World
The sportswear segment has proven not to be immune to the effects of inflation, with most of global players seeing their sales slow in 2023. Caution seems to prevail in 2024, but there are signs that consumer spending could pick up later in the year

Better-than-expected first quarter prompts adidas to raise guidance

Apr 22, 2024 / Germany
The German-based sportswear company has announced better-than-expected figures in its preliminary results for the first quarter of 2024, raising its full-year guidance in result

adidas posts better-than-expected operating profit in 2023

Mar 14, 2024 / Germany
The German-based company reported a very challenging 2023, especially in the US market, but remains optimistic for a noticeable improvement in the second half of the current year

adidas continues the release of Yeezy existing products

Feb 28, 2024 / Germany
The German-based sportswear company has announced a further release of Yeezy inventory with a range of existing products to be made available globally in phases over the coming weeks

New President of adidas North America has been announced

Jan 10, 2024 / Germany
adidas has announced John Miller’s return to the company as President of its North America division, effective immediately. He succeeds Rupert Campbell, who left three months ago

adidas appoints new Global Human Resources Head

Dec 21, 2023 / Germany
The German-based company has appointed Michelle Robertson as Executive Board member, responsible for Global Human Resources, People and Culture, effective from the 1st of January

adidas announces third quarter preliminary results

Oct 19, 2023 / Germany
The German-based sportswear company has raised its guidance for the full year, mainly as a result of the continued positive impact of the sale of the remaining Yeezy inventory

adidas reports second quarter results

Aug 11, 2023 / Germany
The company reported growth flat in the second quarter and first half of 2023, but added that is seeing some improvement in its performance, also due to the sale of Yeezy inventory

adidas to further release existing YEEZY products this month

Aug 2, 2023 / Germany
A second batch of YEEZY products will be released in phases throughout August, with a significant amount to be donated to selected organisations working to combat discrimination and hate

Sale of some of Yeezy inventory impacts positively adidas second quarter results

Jul 25, 2023 / Germany
In its preliminary results for the second quarter of 2023, the German-based sportswear giant recorded slightly better-than-expected results, raising its full year outlook in result

adidas and Prada team up on first-ever football boot collection

Jun 9, 2023 / Germany
The German-based sportswear company and the Italian luxury house have unveiled the “adidas Football for Prada” collection, combining the unique features of their DNA

adidas to release existing YEEZY products this May

May 24, 2023 / Germany
The giant sportswear announced it will begin selling some of the remaining inventory of adidas YEEZY products, with an initial release at the end of May 2023

adidas extends CFO's contract

Mar 13, 2023 / Germany
The German-based company has announced that Chief Financial Officer Harm Ohlmeyer will remain in the role until the beginning of 2028. Changes to its executive board were also made
Page 1 of 8