World Footwear

Japan

Asics and StepN launch co-branded NFT sneakers

May 10, 2022 / Japan
The Japan-based company and the move-to-earn running app StepN have joined forces to release the Stepn x Asics NFT Sneaker Mystery Box collection exclusively on Binance NFT Marketplace

Japan Retail: retail prospects are again at stake

Premium ContentApr 4, 2022 / World Footwear Reports
Hope for a return to normality in March, following the lift of the quasi-emergency restrictions imposed to control the Omicron-variant outbreak at the end of 2021, appears to be off the picture. The impact of Russia’s invasion of Ukraine on households and companies, which is prompting a hike in commodities and food prices, can no longer be discarded. Most likely, the footwear retail growth momentum of the final months of last year will not be accompanied by an increase in prices to avoid scaring away consumers, whose confidence suffered yet another blow in front of the international conjuncture

Asics quantifies the impact of physical inactivity on mental state

Apr 1, 2022 / Japan
Asics Mind Race experiment revealed that the impact of a week of physical inactivity is similar to a week of broken sleep. But it takes only 15:09 minutes of physical activity to lift the mood

Asics partners up with virtual training platform

Feb 16, 2022 / Japan
As part of the company's digital expansion strategy, Asics is joining forces with the online platform Zwift to create online running experiences that can assist runners achieving their goals

Asics Accelerator Programme open for applications

Dec 29, 2021 / Japan
The Japan-based sportswear giant is inviting potential candidates to submit their proposals until the 14th of February 2022, under the theme ‘sports- 3 years from now’

Asics: sales go up by 44% in the EMEA region

Sep 3, 2021 / EMEA
In the first six months of the current fiscal year, Japanese sports brand Asics saw sales in the Europe, Middle East and Africa (EMEA) area grow by 44% to 70.5 million euros compared to similar period of the previous year

Asics invests in Japanese insole makers

Aug 9, 2021 / Japan
The Japanese sports footwear giant has financed the healthcare start up Japan HealthCare Co., Ltd, which has developed custom-made insoles created from photos of feet taken by a smartphone

Foot Locker accelerates Asia-Pacific expansion with acquisition of atmos

Aug 2, 2021 / Asia Pacific
The retailer has entered into a definitive agreement to acquire Text Trading Company, K.K., which owns and licenses the atmos brand, a digitally led, premium, global retailer headquartered in Japan

Japan Retail: No Olympic medal for retail sales

Premium ContentJul 27, 2021 / Japan
June started with some good perspectives as consumer morale in the Japanese market was the strongest in 16 months. However, the retailer’s sentiment is not accompanying, and a new State of Emergency in Tokyo is not promising good news. The Apparel & Accessories (including footwear) Retail Sales Index also suffered from less consumer confidence after March. And with no international visitors going to Japan to attend the Olympics, recovery chances of the retail industry will definitely be impacted

France Retail: high confidence gives retail good signs

Premium ContentJun 28, 2021 / France
Confidence of both consumers and retailers improved in the last few months in France, contradicting the general expectation of the negative impact of the new lockdowns. Footwear retail, which had a deep fall back in April, improved significantly in May. And good news extend to the online, as lockdowns have favoured the internet sales share against the physical store trade for many categories, with apparel and footwear standing out

Webinar: EU - Japan Agreement for the Footwear and Leather Goods Industry

Jun 1, 2021 / Webinars
Participation in the webinar is free of charge for all World Footwear readers. Learn more about the event and register today to understand more about the Economic Partnership Agreement (EPA) between the European Union (EU) and Japan

How is COVID-19 impacting footwear retail in different countries?

May 25, 2021 / World
With the world fast approaching 180 million cases of infected people and with vaccination now in place in several countries, we bring a summary of our latest Flash Reports focused on some key markets

Japan Retail: too early to be excited about retail

Premium ContentMay 18, 2021 / Japan
After a year of underperforming, the Retail Index for Apparel & Accessories managed to overcome the figures of the previous year in March 2021. Notwithstanding, importers do not seem yet convinced that this is a sustained recovery. The good news, as in other countries, comes from confidence indicators, with consumers seem to drive away from pessimism. However, all seems too fragile yet and it might mean that it is too early to get excited with retail in Japan

Asics focused on new consumer oriented digital solutions

May 16, 2021 / Japan
The Japanese-based sportswear brand has partnered with SessionCam, a Glassbox company, which provides digital experience analytics for web applications. The aim is to increase online traffic, sales, and customer retention

Asics is aiming at reaching a small footprint

May 6, 2021 / Japan
After launching the Sunrise Reborn Pack, a new running shoe made from recycled clothing collected in Japan, Asics announced its Earth Day Pack as the brand’s most planet-friendly cross-category collection to date having been created using a circular manufacturing approach
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