World Footwear

Metaverse

Clarks ventures into the metaverse

May 18, 2022 / United Kingdom
The British label has launched the Cicaverse immersive experience on Roblox to celebrate the children’s unisex sneaker style, Cica, in partnership with the metaverse development studio Melon

Asics and StepN launch co-branded NFT sneakers

May 10, 2022 / Japan
The Japan-based company and the move-to-earn running app StepN have joined forces to release the Stepn x Asics NFT Sneaker Mystery Box collection exclusively on Binance NFT Marketplace

Fly London steps into the metaverse

May 9, 2022 / Portugal
The Portuguese footwear brand has taken its first steps into the metaverse with four mini-games and a shop on the Roblox platform, which will be accessible from the 31st of May

Nike and Rtfkt studio release first digital sneakers

May 3, 2022 / United States
The collection of eight co-branded digital sneakers, dubbed Nike Cryptokicks, is modelled after the Nike Dunk sneaker and signs the brand’s entrance into digital clothing

Adidas launches digital Ozworld experience

Apr 8, 2022 / Germany
To celebrate the release of the latest Ozworld collection, adidas Original has launched the world’s first personality-based AI-generated avatar creation platform

Skechers to open experiential store in metaverse

Mar 16, 2022 / United States
The US-based footwear giant has announced that it will open an experiential store in the Fashion District of Decentraland, the Ethereum-based virtual world
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