World Footwear

Germany

Pinterest expands shopping features to more countries

Jun 15, 2021 / United States
Social network Pinterest announced the expansion of their shopping attributes to Australia, Canada, France and Germany. The shopping features were available first in the US and UK

Mytheresa joins Vestiaire Collective to offer resale service

Jun 14, 2021 / Germany
Luxury e-commerce platform Mytheresa announced a partnership global app Vestiaire Collective. The partnership aims to drive the fashion industry’s shift towards more sustainable practices by introducing a resale service dedicated to Mytheresa’s high-end luxury customers

Michael Ballack joins Skechers

Jun 9, 2021 / Germany
Three-time German Footballer of the Year Michael Ballack has signed on to appear in Skechers marketing campaigns due to be launched in Germany and throughout Europe this year

Ara restructures its retail divisions

Jun 8, 2021 / Germany
The Germany-based footwear group has announced a new umbrella brand, Salamander & friends, to join the retail activities of subsidiaries Salamander Germany, Schuhhaus Klauser and of Salamander International

Düsseldorf is getting ready for Gallery FASHION & Shoes

Jun 4, 2021 / Germany
The Areal Böhler in Düsseldorf is preparing the upcoming edition of Gallery FASHION & Shoes from 24-26 July 2021, along with the accompanying Showroom Concept from 22-26 July 2021

How is COVID-19 impacting footwear retail in different countries?

May 25, 2021 / World
With the world fast approaching 180 million cases of infected people and with vaccination now in place in several countries, we bring a summary of our latest Flash Reports focused on some key markets

Puma: double-digit growth registered across all regions

May 21, 2021 / Germany
Sports giant Puma has reported revenue of more than 1.5 billion euros for the first quarter of 2021, an increase of 25.8% compared to the same quarter last year. Double-digit growth registered across all regions

Zalando upgrades its outlook for fiscal 2021

May 13, 2021 / Germany
Following exceptionally strong and profitable growth in the first quarter, continued elevated growth levels in the second quarter, and a stable outlook for the second half of the year, Zalando is upgrading its outlook for the current fiscal year

Puma with new members to the Board of Management

May 10, 2021 / Germany
Germany-based sports company Puma has appointed Hubert Hinterseher as its new Chief Financial Officer and Arne Freundt as its new Chief Commercial Officer starting on the 1st of June

Zalando launches pre-owned in 7 new markets

May 5, 2021 / Germany
After the launch in October 2020 in six European countries, the ecommerce giant has now fuelled the internationalization process of its “Pre-owned” business, by making it available in seven new markets

Report from the latest Gallery SHOES & Fashion Industrial Showroom

Apr 23, 2021 / Germany
Düsseldorf received the footwear industry for a new edition of Gallery SHOES & Fashion Industrial Showroom, which took place from the 18th to the 20th of April

adidas unveils the Stan Smith mylo made with mushroom-grown materials

Apr 19, 2021 / Germany
The Germany-based sporstwear giant has annouced its Stan Smith Mylo, the first shoe to be made using Mylo: a new mushroom-based material innovation that "looks and feels like leather"

Zalando divides its marketing department

Mar 30, 2021 / Germany
The changes take place after Zalando’s Head of Global Marketing, Barbara Daliri-Freyduni, has resigned, after being with the company since October 2019

Joint campaign launched by Puma and Deichman

Mar 30, 2021 / Germany
Germany-based footwear giant Puma and the retailer Deichmann have launched the #WhateverSuitsYou campaign, featuring the American singer Bebe Rexha

adidas aims to have 9 out of 10 sustainable products by 2025

Mar 29, 2021 / Germany
The Germany-based sports brand has said that its under their new strategy, Own the Game, a target was set to have nine out of 10 products “sustainable” by 2025. This aim goes up from the current six out of 10
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