The Oregon-based sportswear giant has announced financial results for its second quarter ended on the 30th of November 2020. Revenue of the group in the period went up by 9%
The US-based sportswear giant caused a stir on social media last week with a video presentation of the new Nike GO FlyEase. The latest model presented by Nike is a hands-free shoe
Within one minute of Alibaba’s Tmall opening for the first phase of China’s Singles’ Day shopping festival Nike’s turnover surpassed the 100 million renminbi (roughly 12.8 million euros or 15.1 million USD) mark
According to the ranking World’s 50 Most Marketed Brands powered by Hookit, Nike derived 461.9 million US dollars in total sponsorship value from nearly 12 000 promoters and 5.56 billion social media engagements in the 12 months through August 2020
Nike’s revenue in the first quarter decreased by 1% totalling 10.6 billion US dollars and was flat to prior year on a currency-neutral basis. The sportswear giant reported first quarter digital sales growing by 82%
The BrandZ top 100 ranking of the world’s most valuable brands, released by WPP and Kantar, listed the Germany-based brand as number one brand in the apparel category. Nike is followed by European-based brands Zara and adidas
Revenue for Nike decreased by 38% to 6.3 billion US dollars, down by 36% on a currency-neutral basis, primarily due to owned and partner physical store closures across North America, EMEA and APLA due to COVID-19
The sportswear giant took a stand against racism with the Don't do it campaign, a twist in its famous catchy phrase, Just do it, as protests against police brutality spread across the US
Effective from the 1st of June Nike veteran Ann Hebert, Vice President of global sales, will become Vice President, General Manager of North America Geography, succeeding long-time executive Tom Peddie who is retiring
Including the new donation, Nike’s leaders, the Nike Foundation and Nike have committed more than 17 million US dollars to Covid-19 response efforts around the world
The giant sportswear brand decided to close stores in several countries, including in the United States, Canada, Western Europe, Australia and New Zealand to limit the spread of the coronavirus
The Germany-based sportswear no longer expects a short-term normalization of the Covid-19 situation despite first encouraging signs coming out of China