World Footwear

Brands

New Generation: meet Dalida de Freitas Durrier, VIRAL

Jul 14, 2026 / Portugal
VIRAL is a Portuguese handbag brand founded by Dalida de Freitas Durrier. Using upcycled leather, it creates contemporary designs that combine exclusivity with a more conscious approach to production

Former Allbirds CEO is the new President of Sorel

Jul 8, 2026 / United States
Sorel, the outdoor brand owned by Columbia Sportswear, has announced the appointment of Joe Vernachio as its new president. He joins the brand from Allbirds

Dr. Martens CEO signals confidence with share purchase

Jun 26, 2026 / United Kingdom
Ije Nwokorie's purchase of 112,500 shares follows Dr. Martens’ return to profit growth in FY26, signalling confidence as the British footwear company prepares to move from stabilisation to scaling

Pitti Uomo hosts Sunflower for CPHFW project

May 12, 2026 / Italy
In June, Sunflower will present a special event at Pitti Uomo through a partnership with Copenhagen Fashion Week, introducing the Copenhagen-based brand to a broader international audience

Eject relaunches brand with new international focus

May 5, 2026 / Portugal
The Portuguese footwear brand Eject is returning to the market with the launch of its Spring/Summer 2026 REBORN collection. This marks a new phase for the company

LAST CALL: Join the 14th edition of the World Footwear Business Conditions Survey

Apr 29, 2026 / Business Conditions Survey
The WorldFootwear.com is asking all experts within the footwear industry to share their views on the current business situation. Join the new edition of the World Footwear Business Conditions Survey. WE WANT TO HEAR YOU!

Lemon Jelly unveils first knit shoe

Apr 28, 2026 / Portugal
The Portuguese brand Lemon Jelly has just expanded its portfolio with the launch of the LJ GLYDE, its first knitted shoe designed for spring and an active lifestyle

SECOND CALL: Join the 14th edition of the World Footwear Business Conditions Survey

Apr 27, 2026 / Business Conditions Survey
The WorldFootwear.com is asking all experts within the footwear industry to share their views on the current business situation. Join the new edition of the World Footwear Business Conditions Survey. WE WANT TO HEAR YOU!

TOWORKFOR launches reusable CleanStep overshoe

Apr 21, 2026 / Portugal
The Portuguese safety footwear brand has launched CleanStep, a reusable overshoe that enables users to move between environments without leaving marks or dirt on floors

Join the 14th edition of the World Footwear Business Conditions Survey

Apr 15, 2026 / Business Conditions Survey
The WorldFootwear.com is asking all experts within the footwear industry to share their views on the current business situation. Join the new edition of the World Footwear Business Conditions Survey. WE WANT TO HEAR YOU!

American Exchange Group agrees to acquire Allbirds’ assets

Apr 2, 2026 / United States
The brand management group, whose portfolio includes labels such as Aerosoles and Ed Hardy, has agreed to purchase the intellectual property and all assets of the eco-friendly sneaker brand for 39 million USD

Ramon Bourscheidt from Usaflex: consumers no longer accept trade-offs

Premium ContentMar 25, 2026 / Brazil
In today’s interview, we spoke to Ramon Bourscheidt, Export Manager at Usaflex, a Brazilian premium comfort footwear company. Among other topics, we discussed how consumers' expectations of footwear have evolved, and how these expectations vary across different regions of the world

Portuguese brand TUAS reinvents ballet flats

Mar 17, 2026 / Portugal
The recently launched Portuguese brand TUAS has released two styles of ballet flats, designed to transcend seasonal trends and embody the emotion and individuality of every woman who wears them

Crocs debuts new global campaign targeting younger consumers

Feb 11, 2026 / United States
Nearly 10 years after the last one, the casual footwear brand has launched a new global narrative. Wonderfully Unordinary is designed to reposition the brand, especially in the eyes of younger consumers

Caleres appoints first-ever head of New York Brands division

Feb 11, 2026 / United States
The US-based footwear company has appointed Kristen Sosa to the newly created position of Division President of Brand Portfolio – New York Brands, as it continues to strengthen its brand portfolio
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