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In most developed countries, it’s easy to find cheap shoes and many stores have a wide variety of models at a cheap price. In Portugal, for example, it’s easy to get shoes for 15 US dollars
We have been seeing multiple changes occurring in the footwear industry. Consumers are more demanding than ever and as a consequence, the need to adapt to changes is mandatory for companies in this industry
For years counterfeit goods have been an issue for governments and big corporations. The footwear industry is one the most affected by it, especially if we think of athletic footwear
Sustainability is definitely a new chapter in the history of fashion and apparel, especially if we take into consideration how well-known and established companies operate
Many footwear brands and producers are using social network Instagram to communicate with consumers and sell them products directly, without using intermediates. As a consequence profits can be higher
adidas is showing that it wants to be on the edge of innovation in the footwear industry. The brand is releasing shoes that glow at night. How will consumers react to it?
Cork is a clever option for footwear producers who wish to create something unique and environmental-friendly. It can also be a very profitable opportunity
Manufacturing is an essential part of any businesses. In the footwear industry, many companies focus on improving the way production works to increase margins and profits