World Footwear


Puma marks the sixtieth anniversary of the Porsche 911

Sep 13, 2023 / Germany
The German-based sportswear company has teamed up with Porsche to launch two exclusive limited-edition sneaker models that honour the legacy of the iconic Porsche 911

Puma names Javier Ortega General Manager for Europe

Sep 1, 2023 / Germany
The German-based sportswear company has announced that Javier Ortega, who has been with Puma since 2009, will be its General Manager for Europe as of today

Puma's sales increase but net income declines

Jul 27, 2023 / Germany
The sportswear company posted a sales growth of 11.1% on a currency-adjusted basis, but a net income decline of 34.7% in the second quarter of 2023, as compared to the same period of last year

Puma commits to sourcing leather from deforestation-free supply chains by 2030

Jul 17, 2023 / Germany
The Germany-based company has signed the Deforestation-Free Call to Action for Leather, thereby committing to source bovine leather from deforestation-free supply chains by 2030 or earlier

Puma names new General Manager in China

Jun 26, 2023 / Germany
The Germany-based sportswear company has named Shirley Li as General Manager in China, as part of its strategy to strengthen its business in China, one of the company's key markets

Puma reorganizes its global marketing organization

Jun 20, 2023 / Germany
This major reorganization of Puma’s global marketing organization includes the relocation of the Brand Management and Marketing Operations from Boston to the Germany's headquarters

Puma appoints new Managing Director for the Indian business

May 18, 2023 / Germany
The German-based sportswear company appointed Karthik Balagopalan to the role of Managing Director of Puma India, one of its fastest-growing markets, effective on the 1st of August

Puma reports solid performance

May 2, 2023 / Germany
The German-based sportswear company posted double-digit growth of 14.4% in the first quarter of 2023, year-over-year, with a noteworthy performance of its direct-to-consumer channel

Puma hits record full year sales

Mar 3, 2023 / Germany
The company achieved record annual sales and EBIT in 2022. Still, it warned on the challenges ahead due to “a high degree of geopolitical, macroeconomic and commercial uncertainty”

Puma named Global Top Employer in 2023

Jan 27, 2023 / Germany
The German-based sports company has been named global Top Employer 2023 by the Top Employers Institute, receiving also the award for four regions and twenty-two countries

Puma launches shopping app with virtual try-on feature in the UK

Dec 14, 2022 / Germany
After a successful rollout in North America, the Germany-based company launched the new shopping app equipped with a virtual try-on feature in the UK

Puma appoints Arne Freundt as new CEO

Nov 7, 2022 / Germany
The company announced that Arne Freundt will take on the role of CEO and Chairman of the Management Board from the 1st of January 2023, succeeding Bjørn Gulden, who decided not to renew his contract

Puma reiterates full year outlook

Oct 28, 2022 / Germany
On the back of yet another quarterly sales record, the German-based sportswear giant confirmed its outlook for 2022, despite signalling the continued volatility in the market

Puma releases sneaker infused with nitrogen foam

Oct 18, 2022 / Germany
The German-based company has launched Extent, a sneaker inspired by the brand's archive of 2000s long-distance running shoes whose midsole features an innovative nitrogen-infused foam

Puma reports highest quarterly sales ever

Jul 29, 2022 / Germany
Revenue of the sportswear giant exceeded 2 billion euros in the second quarter of 2022. Sales grew in all regions except in Greater China due to COVID-19-related lockdown measures
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