Asics Mind Race experiment revealed that the impact of a week of physical inactivity is similar to a week of broken sleep. But it takes only 15:09 minutes of physical activity to lift the mood
As part of the company's digital expansion strategy, Asics is joining forces with the online platform Zwift to create online running experiences that can assist runners achieving their goals
The Japan-based sportswear giant is inviting potential candidates to submit their proposals until the 14th of February 2022, under the theme ‘sports- 3 years from now’
In the first six months of the current fiscal year, Japanese sports brand Asics saw sales in the Europe, Middle East and Africa (EMEA) area grow by 44% to 70.5 million euros compared to similar period of the previous year
The Japanese sports footwear giant has financed the healthcare start up Japan HealthCare Co., Ltd, which has developed custom-made insoles created from photos of feet taken by a smartphone
The retailer has entered into a definitive agreement to acquire Text Trading Company, K.K., which owns and licenses the atmos brand, a digitally led, premium, global retailer headquartered in Japan
June started with some good perspectives as consumer morale in the Japanese market was the strongest in 16 months. However, the retailer’s sentiment is not accompanying, and a new State of Emergency in Tokyo is not promising good news. The Apparel & Accessories (including footwear) Retail Sales Index also suffered from less consumer confidence after March. And with no international visitors going to Japan to attend the Olympics, recovery chances of the retail industry will definitely be impacted
Confidence of both consumers and retailers improved in the last few months in France, contradicting the general expectation of the negative impact of the new lockdowns. Footwear retail, which had a deep fall back in April, improved significantly in May. And good news extend to the online, as lockdowns have favoured the internet sales share against the physical store trade for many categories, with apparel and footwear standing out
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With the world fast approaching 180 million cases of infected people and with vaccination now in place in several countries, we bring a summary of our latest Flash Reports focused on some key markets
After a year of underperforming, the Retail Index for Apparel & Accessories managed to overcome the figures of the previous year in March 2021. Notwithstanding, importers do not seem yet convinced that this is a sustained recovery. The good news, as in other countries, comes from confidence indicators, with consumers seem to drive away from pessimism. However, all seems too fragile yet and it might mean that it is too early to get excited with retail in Japan
The Japanese-based sportswear brand has partnered with SessionCam, a Glassbox company, which provides digital experience analytics for web applications. The aim is to increase online traffic, sales, and customer retention
After launching the Sunrise Reborn Pack, a new running shoe made from recycled clothing collected in Japan, Asics announced its Earth Day Pack as the brand’s most planet-friendly cross-category collection to date having been created using a circular manufacturing approach
The Osaka-based sportswear company reported revenue down by 13.0% in the first nine months of the current fiscal year. Sales decreased significantly in all regions due to the COVID-19 pandemic