Internet

CCC is backing out of Austria

Jul 15, 2021 / Austria

Polish-based footwear company CCC is withdrawing from the Austrian market and Pepco will take over 29 of CCC Austria’s 46 stores. Decision takes effect by the end of September

Austria CCC Companies Internet Poland Retail Sales Shoes Strategy

Checklist to work with Influencers: are you ticking all the boxes?

Premium ContentJul 3, 2020 / World Footwear Reports

After choosing the right influencer to work with your brand you will need to be clear about the strategy to implement. Today we bring you a golden checklist to work with influencers

Influence Marketing Internet Investment Management Marketing Partnerships World Footwear Reports

How to choose the right influencer?

Premium ContentJul 2, 2020 / World Footwear Reports

The World Footwear recently launched the Study "Influence marketing as a strategy" presenting all the bits and pieces around the importance of digital influence in the current business’ environment

Influence Marketing Internet Investment Management Marketing Partnerships World Footwear Reports

Influence Marketing: What strategy to employ?

Premium ContentJun 30, 2020 / World Footwear Reports

Influence marketing will only work if the brand understands its origin. The selection process of an influencer must involve a careful identification of the brand objectives and the influencer's aesthetics and profile

Companies Influence Marketing Internet Investment Management Marketing Partnerships World Footwear Reports

UNIC with worldwide leather campaign

Oct 7, 2019 / Italy

The National Tanning Industry Union in Italy is launching a campaign focusing on communicating the advantages and benefits of using leather

Campaign Community Consumption Internet Investment Italy Leather

Facebook reveals its Libra cryptocurrency

Jun 19, 2019 / Innovation

Libra was announced as a low-volatility cryptocurrency, powered by a smart contract platform that’s designed to be secure, scalable, and reliable. The cryptocurrency is governed by non-profit Libra Association based in Geneva

ecommerce Innovation Internet Investment United States

Cyber Monday sets new online sales record

Dec 1, 2016 / United States

The Monday after Thanksgiving hit a new online record for the US with an estimated 3.45 billion US dollars spent via ecommerce, a 12.1% increase over a year ago

Companies Consumption ecommerce Internet United States

Skechers continues to strengthen its omnichannel strategies

Sep 28, 2016 / United States

The US-based lifestyle and performance footwear giant launched a new mobile app to streamline e-commerce and in-store experience for consumers

Companies Footwear Internet Shoes Technology United States

Feet it wants to revolutionize the way online shopping works

Apr 7, 2016 / Portugal

Measuring the foot to facilitate the online purchase process, anywhere in the world and without the fear of facing returns. This is the starting point of the Feet it app

Companies ecommerce Footwear Innovation Internet Portugal Shoes

FDRA fights for greater IP protections for US footwear industry

Mar 3, 2016 / United States

The claim was made by the Association’s President in a moment when counterfeits and seizures surge

Footwear Internet Legal Shoes United States

Christian Louboutin with capsule edition for Moda Operandi

Feb 3, 2016 / United States

As part of its 5th anniversary celebration, luxury e-commerce site Moda Operandi has paired with five designers to create limited edition and exclusive capsule collections

ecommerce Fashion Footwear Internet Louboutin Partnerships Shoes United States

Dune to use in-store Wi-Fi analytics

Nov 12, 2015 / United Kingdom

The London-based footwear and accessories brand has announced it has entered into a contract to deploy in-store analytics and marketing platform Walkbase to all its stores

Companies Innovation Internet Retail Shoes United Kingdom