World Footwear

Germany

Prada and adidas head into the metaverse

Jan 28, 2022 / Germany
The brands have joined forces on a user-generated NFT and creator-owned art project. adidas for Prada re-source brings into metaverse their latest collaboration

Puma discloses preliminary results for the year of 2021

Jan 24, 2022 / Germany
The German-based sportswear giant is expecting currency-adjusted sales growth of approximately 14% in the fourth quarter, despite the negative impact of the COVID-19 pandemic

New chapter on Prada and adidas collaboration

Jan 7, 2022 / Germany
The adidas for Prada Re-Nylon collection reimagines luxury sportswear through a sustainable lens, while celebrating the adidas Originals Forum and Prada’s Re-Nylon fabric

Zalando creates Chief Operating Officer role

Dec 17, 2021 / Germany
David Schröder, up until now Chief Financial Officer, will assume the newly created role of Chief Operating Officer (COO) to focus on scaling the German e-commerce platform’s growth

Matthias Rosenthal from TÜV SÜD talks about the industry, sustainability and the global value chain

Premium ContentDec 16, 2021 / Germany
We spoke with Matthias Rosenthal, who has taken the position of Vice President Consumer Products (CPS) for TÜV SÜD’s Business Line Softlines back in March, becoming responsible for the sustainable and profitable development of Softlines globally

Manfred Junkert: consumers are changing their habits

Premium ContentNov 25, 2021 / Germany
Today we bring the second part of a conversation with Manfred Junkert, Managing Director of HDS/L: Federal Association of the German Footwear and Leather Goods Industry. We took this opportunity to hear his views on sustainability and the future challenges of the footwear industry

Puma discloses pilot test for biodegradable sneakers

Nov 24, 2021 / Germany
The sportswear giant has developed a sustainable experimental version of its most iconic sneaker, the SUEDE, to address the challenge of waste management in the footwear industry

Manfred Junkert: we will have a higher percentage of ecommerce in our business

Premium ContentNov 18, 2021 / Germany
Today we bring the first part of our conversation with Manfred Junkert, Managing Director of HDS/L: Federal Association of the German Footwear and Leather Goods Industry. We have discussed the impact of the COVID-19 pandemic in the footwear industry in Germany, and debated what were the main changes coming out of this crisis

adidas announces revenue growth slowdown

Nov 17, 2021 / Germany
The sportswear giant has reported that supply chain disruptions and difficult environment in Greater China reduced growth by around 600 million euros in the third quarter of 2021

Germany Retail: too early to claim victory on the retail performance

Premium ContentNov 11, 2021 / World Footwear Reports
In recent months, the Textile Retail Index (including Clothing & Footwear) in Germany compares well to the pre-pandemic 2019 data. However, one must remember that 2019 was a terrible year for the German economy. As we write this Retail Flash, the consumer price index for footwear is following the upwards movement of prices in general and retailers are now looking on how to offset higher costs of raw materials and logistics in footwear imported from overseas. That said, it seems too early to claim victory on the retail performance in Germany

Puma reports sales growth

Nov 2, 2021 / Germany
The German-based sports giant announced sales increase of 20.4% in the third quarter of 2021, reaching 1.9 billion euros, despite the supply chain constraints

How robots help in footwear warehouses

Oct 19, 2021 / Germany
This webinar organised by Magazino will focus on the upcoming peak season and the challenges of managing e-commerce and footwear warehouses

adidas teams up with thredUP in resale programme

Oct 13, 2021 / Germany
In partnership with second-hand platform thredUP, the sportswear giant has launched its Choose to Give Back programme. The initiative, aiming at extending the products's life cycle, is part of adidas End Plastic Waste's mission

Mytheresa closes the year with strong sales

Sep 27, 2021 / Germany
The German-based luxury e-commerce platform reported net sales increase of 36.1% to 162.4 million euros in the fourth quarter of 2021 and a 36.2% sales jump for the full fiscal year of 2021

Athleta joins Zalando

Sep 20, 2021 / Germany
The Gap-owned brand of premium women’s performance and lifestyle wear has recently joined the German e-commerce platform Zalando. Athleta’s goal is to intensify its presence in Europe
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