Germany
adidas delivers record second-quarter revenue
The Germany-based company posted a record revenue of 6.74 billion euros in the second quarter, driven by double-digit sales growth across key markets and strong demand for its FIFA World Cup 2026 and Originals collections
Birkenstock opens first community workshop store in China
The Germany-based footwear company has opened its first community workshop store in China. Located at HKRI Taikoo Hui in Shanghai, it is part of the company’s retail expansion in the country
BAREFooT European Shoe Fair to become biannual
Following the success of the second edition, which attracted over 100 exhibitors from 26 countries, the BAREFooT European Shoe Fair will be held twice a year, beginning in 2027
Puma announces two senior leadership appointments
The sportswear company has announced two appointments to its senior leadership team, naming Dusan Hamlin as Vice President of E-Commerce and Marcia dos Santos as Vice President of the Core Business Unit
adidas expands India sourcing with new facility
The Germany-based sportswear company is expanding its footwear production in India by setting up a new manufacturing facility with Evervan Kothari Footwear in Karur, Tamil Nadu
Hugo Boss advises shareholders to reject Frasers’ takeover bid
The managing and supervisory boards of Hugo Boss have asked shareholders to reject the offer from the Frasers Group because it is too low and does not reflect the brand’s current and future potential
Global footwear trade weakens in early 2026
International footwear trade began 2026 under pressure. In the first quarter of the year, most of the main production-based exporters analysed recorded a decline in exports, while several major consumption markets also reduced their imports. The results point to a cautious start to the year for global footwear, although the impact varied substantially across country profiles
German consumer confidence ends downward slide but remains weak
German consumer confidence increased slightly in May, after a period of decline. However, consumers were still not optimistic about their financial and economic future
German fashion market holds steady in 2025 despite economic uncertainty
Despite ongoing economic uncertainty, the fashion and accessories market in Germany remained stable in 2025, generating 58.5 billion euros in sales, a modest increase compared to the previous year
TWODAYS returns to Rheinterrasse for Düsseldorf editions
Igedo Exhibitions is repositioning its Düsseldorf offer around flexibility and relevance, returning to the Rheinterrasse for TWODAYS, with summer editions aligned to key city fashion moments
Deichmann CEO: Sustainability Anchors New Essen Campus
Deichmann tells World Footwear how photovoltaics, geothermal energy and green roofs fit into an integrated concept behind the new Essen headquarters gateway
Birkenstock reports revenue growth but profits come under pressure
Although profitability declined amid a challenging macroeconomic environment, the Germany-based footwear company reported revenue growth across all regions and sales channels
OTWorld trade fair spotlights AI and robotics
The Leipzig trade exhibition brings market leaders and start-ups together, with guided tours and exhibition areas spanning materials, workshop equipment, rehab tech, prosthetics and footwear
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