World Footwear

Portuguese Shoes

Portuguese footwear industry focus on own brands

Jun 16, 2021 / Portugal
The investment in own brands is a major focus for the Portuguese footwear industry. According to data from the Industrial Property Support Office (GAPI) of the Portuguese Footwear Technological Centre, 272 new footwear brands have been created in Portugal since 2010

New Generation: meet Alexandra and Susana from Noogmi

Jun 7, 2021 / Portugal
Susana created Noogmi, a brand of shoes for babies she designed for her son using a very Portuguese material: serge. The orders were quick to arrive and Alexandra came on board. Find out about Susana and Alexandra and the new brand Noogmi

Kids Just Wanna Have Fun

Jun 2, 2021 / Portugal
Today we bring you the video of Portuguese Shoes' new campaign. This time dedicated to children's footwear

New Generation: meet Mariana and Sofia from bento

May 27, 2021 / Portugal
Two friends and one trip to Japan. That was the starting point for bento, an espadrille brand from Portugal inspired by Japanese culture. Get to know Mariana and Sofia, bento’s founders

Rock n Dot: new brand inspired by the 50s

May 25, 2021 / Portugal
The 1950s, the golden age of Hollywood and Rock and Roll, are the starting point for the new Portuguese footwear brand. Created by the company Relance Calçados, Rock n Dot aims to brighten the outfits of the most daring with a lot of colour

New Generation: meet Rui and Filipe Silva from Treec

May 18, 2021 / Portugal
Two brothers from S. João da Madeira and one tradition in the footwear industry. Together they have launched a footwear brand very focused on the environmental concerns. Meet Rui and Filipe Silva, founders of Treec

JJ Heitor obtains environmental certification

May 11, 2021 / Portugal
Portugal-based footwear company Joaquim José Heitor, owner of the JJ Heitor brand, has just received ISO 14001 certification - Environmental Management Systems

Can the industry be an art form?

Apr 20, 2021 / Portugal
Watch the new video of the Portuguese Shoes 2021 campaign. According to APICCAPS, the Portuguese Footwear Association, after a year of pandemic, lockdowns and restrictions, it is time to stretch the legs, and run, dance and jump into the air to gain perspective

Soprefa: from footwear to swimming pools

Apr 5, 2021 / Portugal
Specialist in the production of leather uppers for the footwear industry, the Felgueiras-based company is also active in other sectors, including swimming pool construction and maintenance

ASPORTUGUESAS: trying out shoes without leaving home

Mar 22, 2021 / Portugal
Buying shoes online is not news. However, trying them out virtually, using just the phone, looks like something out of a sci-fi movie. And is now possible by the hands of a Portuguese-based brand ASPORTUGUESAS

TOWORKFOR wins e-commerce awards

Mar 18, 2021 / Portugal
The online store TOWORKFOR was considered E-Commerce of the Year in Clothing and Footwear and won two more prizes in the 1st edition of the Portugal E-Commerce Awards

Carlos Santos: In his own name

Mar 12, 2021 / Portugal
He began working in the footwear industry, in Portugal, very early. Carlos Santos started his professional career at Zarco, a family company dedicated to making shoes headquartered in São João da Madeira. Meet the man behind one of the most renowned men's footwear brands

Aloft focus on sustainable soles for technical footwear

Mar 4, 2021 / Portugal
Portuguese-based company Aloft, specialised in the production of soles for technical footwear, is launching the first products using production waste. This results from research carried out within the FAMEST RTD project

New Generation: meet Gonçalo Valente

Feb 8, 2021 / Portugal
With a degree in Marketing Management, Gonçalo Valente belongs to the fourth generation of the family business Anonimanya, a Portuguese-based footwear factory

New Generation: meet Ângela Monteiro

Jan 20, 2021 / Portugal
Ângela Monteiro started her academic path in Architecture, but it was in Graphic Design that she felt more at home. Before launching auprès, she also did a post-graduation in Footwear Design, in Barcelona. Today we meet her and her brand auprès
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