Partnerships
Puma to be Formula 1's partner
Sports company Puma has announced a long-term partnership with Formula 1 to become the exclusive merchandise retail partner from the start of the 2019 season. This year, Puma stands and superstores will be present in 17 out of the 21 Grands Prix in the calendar
Global Footwear Executive Summit: Agility in Action
The event offers the possibility to gain actionable insights on global footwear retail, sourcing, production, design & development. Agenda is now available
Registration for the World Footwear Congress is open
Registration for the sixth edition of the World Footwear Congress is now open. All footwear stakeholders are invited to join the debates in Naples, from the 3rd to the 5th of April 2019
Foot Locker strategic investment in Pensole
The US-based footwear giant is investing 2 million US dollars in Pensole Footwear Design Academy to promote a new pipeline of designers and quicken the footwear of footwear
Nike Flex partnership ends
Back in October Flex's management confirmed that both parts have agreed to terminate Nike's footwear manufacturing operation in Guadalajara by the end of 2018
Pentland secures Karen Millen global footwear license
Pentland Brands will make footwear for fashion brand Karen Millen. The first collection resulting from this new partnership should be ready for the autumn-winter 2019-2020 season
Jordan partners with Paris Saint-Germain
In the last few years, the Jordan Brand has been a growing presence in Paris. A Jordan-only store (Jordan Bastille) opened in 2016 and in the following year the brand announced a partnership with the French Basketball Federation
Puma signs sponsorship deal with WMBA
After 20 years of absence from the basketball scene, Puma is back and ready to challenge the dominating brands in the field: Nike, adidas and Under Armour
India and Vietnam solidify business ties
A group of businessmen from Indian leather companies travelled to Ho Chi Minh City to met with their Vietnamese counterparts
Increasing demand for Turkish production
The Turkish companies are seeing a huge increase in orders from global apparel giants and new footwear chains
McNamara teams up with ASPORTUGUESAS
The Hawaiian surfer is the new ambassador of ASPORTUGUESAS. McNamara teamed up with the Portuguese flip-flops' brand and has already booked two collections per year, entitled “Everything is possible”
Mizuno and Fleet Feet reunited for Project Zero
For the second consecutive year, Mizuno will design a pair of shoes to be sold in Fleet Feet stores to raise funds for breast cancer research
Kenneth Cole announces EMEA distribution deal
The American-based designer announced a regional footwear agreement with UK-based GBG Europe Footwear and Accessories Limited. GBG will grow Kenneth Cole's recognition in the selected territories
Target and Hunter with limited-edition collection
The Minneapolis-based discount store retailer and the British-based brand known for its iconic Original Wellington boot have set up a partnership to issue a spring lifestyle collection celebrating families, fun and the outdoors
LVHM partners with Stadium Goods
The luxury house has formed a “partnership” with Stadium Goods, the New York City-based sneaker consignment company. The deal is being set through LVHM Luxury Ventures-
Footwear Consumer 2030
A study reflecting on the main global consumer trends and the key changes for the footwear industry.
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World Footwear Public Calendar
Click here to subscribe an updated version of the calendar displaying the footwear trade shows.
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