World Footwear


adidas opens largest store worldwide in NYC

Dec 7, 2016 / United States
The Germany-based sportswear giant opened a new flagship at the intersection of 5th Avenue and 46th Street. adidas NYC heralds a new era in how consumers experience creativity and sport in stores

adidas unveils new biodegradable footwear

Nov 30, 2016 / Germany
The Germany-based sportswear giant continues its focus on sustainability and now has presented its Futurecraft Biofabric shoe, which will be biodegradable

adidas with strong performance

Nov 2, 2016 / United States
The Germany-based sportswear giant announced that currency-neutral sales increased by 17% in the third quarter of 2016

adidas presents the first product created in its Germany-based Speedfactory

Oct 3, 2016 / Germany
The running model Future M.F.G was introduced by the brand as a combination of high-tech work with quality craftsmanship

adidas listed in Dow Jones Sustainability Indices

Sep 24, 2016 / United States
The ranking puts the company among the best-in-class sustainability performers in the world for the 17th consecutive year

adidas to open US-based factory

Aug 16, 2016 / United States
adidas announced it will open a new footwear production site in the Atlanta area in 2017. The new Speedfactory will allow adidas to “create product more quickly and closer to US consumers”

adidas raises guidance for the year

Aug 8, 2016 / Germany
During quarter two the group's revenue increased by 21% on a currency-neutral basis and 13% in euro terms totaling 4.4 billion euros. Net income doubled in the period

adidas intensifies activities in China with Wand Group partnership

Jun 30, 2016 / China
The Germany-based sports giants deepened commercial ties and agreed to cooperate on developing IRONMAN, football and basketball in China and worldwide

Reebok & Kendrick Lamar team up again

Jun 23, 2016 / United States
Reebok Classic and American rapper renovated their partnership, this time adding a personal touch to the brand’s Classic Leather silhouette

Speedfactory will expand adidas production capabilities

May 27, 2016 / Germany
The sportswear giant announced that the Germany-based Speedfactory facility will begin large-scale production in 2017

adidas & Under Armour reach settlement

May 18, 2016 / United States
The two sportswear giants have come to an agreement in a Patent Infringement Suit filed by the Germany-based company against the American brand and its subsidiary MapMyFitness

New sneaker culture exhibition at the Bata Shoe Museum

May 8, 2014 / Canada
Out of the Box: The Rise of Sneaker Culture is an exhibition focusing on the history of sneaker culture from the 19th century until the present day and displays over 120 models
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