Influence marketing will only work if the brand understands its origin. The selection process of an influencer must involve a careful identification of the brand objectives and the influencer's aesthetics and profile
On the 8th of June, Vietnam’s National Assembly ratified the European Union Vietnam Free Trade Agreement (EVFTA) and the EU-Vietnam Investment Protection Agreement (EVIPA)
During the last edition of Simac Tanning Tech in Milan we spoke with Gabriella Marchioni Bocca, President of Assomac to hear her views about the current state of the industry
One of the world’s largest apparel, footwear and accessories companies, announced the closing of its 500 million euros green bond offering, representing the first green bond issued in the apparel and footwear industry
Hussain Sajwani's investment company Vision Investments has announced that it has completed the acquisition of the Italian fashion company from the fund Clessidra
During the Bangladesh Leather Footwear and Leather Goods International Sourcing Show the Prime Minister of Bangladesh announced support to the industry will carry on
The Oregon-based sportswear giant has reached a definitive agreement to sell the Hurley brand to Bluestar Alliance LLC. Transaction is expected to be complete in December
A portfolio company of CriticalPoint Capital, JackRabbit, announced the cquisition of Olympia Sports Stores. This deal represents the Fourth Investment by JackRabbit over previous 2 years
Dr. Martens might change owners soon. According to several reports on the news, owner Permira is aiming to cash in taking advantage of the recent good results of the brand