World
New Italy-Vietnam footwear technology centre
The facility, inaugurated at the Lefaso Centre in Binh Duong, was set up as part of a new collaboration between the two countries and aims to promote research and development of leather-shoe products
Nigeria’s promotion of leather production
The federal government is very active in supporting the leather production in the country. As part of this process the Nigerian Institute of Leather Science and Technology (NILEST) was recently inaugurated
Exports in Bangladesh cross historic milestone
According to the local association, in the current fiscal year 2016-17 (July-June), exports earnings from the leather goods and footwear sector reached 1 billion US dollars
Different color shoes, the new trend
Having unmatching shoes is one of the trends in 2017, that will affect footwear and generate positive opportunities for producers
Why shoe design is still critical
Though there are many ways footwear producers can add value to footwear, design still plays a key role in consumer decisions
How to get footwear consumers attention
Having a great product with valuable features, being creative and promoting marketing initiatives is necessary to attract consumers attention
Social media and e-commerce are mandatory for SMEs
Consumers are increasingly buying their footwear online. Furthermore, they are also using the internet, particularly social media, influencers and blogs, to get information about trends and develop their own style
The first gaming shoes
Lenovo, one of the big players in the technology industry, wants to enter the footwear game. The organization presented its first gaming shoes, working as game controllers
Footwear exports in Pakistan continue to decline
May was marked by declines in the country’s footwear exports, both in volume and value. Poor performance across all categories of products
Footwear stores should focus on the customer's experience
In the competitive industry of footwear, every single initiative counts to make consumers fall in love with a brand. Enhancing customer experience through an improved online/offline store might help
Portuguese industry wants to attract new talents
This is the goal of a campaign currently in course, developed by APICCAPS. The Portuguese Association says there is a clear aim of attracting young people for the companies making up the Footwear Industry
How Puma is transforming soccer
To keep up in the soccer industry, it’s necessary to constantly innovate. Puma’s new boots, Evopower Vigor 3D, promise to revolutionize the way soccer players shoot
Footwear innovation: Light-up shoes
Light-Up Shoes is an innovation that will surely make use of the power of smartphones to make personalization in footwear available to consumers
Shoes that help refugees
Footwear companies can (and should) have the responsibility of giving back to society and still perform economically well. Women4change is a footwear company that is helping Syrian refugees
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Media Partners
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Revista del Calzado
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UNIT Publishing House
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