Nike
Nike offers shoes customised in 90 minutes
For decades, Nike has worked directly with athletes to create cutting-edge and highly personalized products. Now the brand wants to start to expand this concept
Nike with new headquarters in New York
The wordwide famous sportswear giant unveiled its New York headquarters that will serve as the company’s hub for New York City and the Eastern United States
Nike might start selling directly on Amazon
Nike might be on the verge of reaching a deal to sell directly on Amazon.com, according to a report from Goldman Sachs, hovering competition for brick-and-mortar sporting goods retailers
JC Penney and Nike team up for shop-in-shops
The two companies have gathered efforts to create inspiring Nike brand shop environments in over 600 JC Penney stores
Chelsea and Nike sign new deal
The London-based football team has announced a new long-term partnership with sportswear giant Nike. Annual sponsorship to reach 60 million British pounds
Strong sales reported by Nike
The Oregon-based sportswear giant reported double-digit currency-neutral revenue growth internationally in the first quarter and a 6% revenue growth in North America
Nike to focus on innovation for golf footwear and apparel
The US-based sportswear giant announced plans to accelerate innovation in its Golf footwear and apparel business. With this new focus, Nike Golf will transition out of equipment, including clubs, balls and bags
New sneaker culture exhibition at the Bata Shoe Museum
Out of the Box: The Rise of Sneaker Culture is an exhibition focusing on the history of sneaker culture from the 19th century until the present day and displays over 120 models-
Footwear Consumer 2030
A study reflecting on the main global consumer trends and the key changes for the footwear industry.
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