adidas

adidas to open US-based factory

Aug 16, 2016 / United States

adidas announced it will open a new footwear production site in the Atlanta area in 2017. The new Speedfactory will allow adidas to “create product more quickly and closer to US consumers”

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adidas raises guidance for the year

Aug 8, 2016 / Germany

During quarter two the group's revenue increased by 21% on a currency-neutral basis and 13% in euro terms totaling 4.4 billion euros. Net income doubled in the period

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adidas intensifies activities in China with Wand Group partnership

Jun 30, 2016 / China

The Germany-based sports giants deepened commercial ties and agreed to cooperate on developing IRONMAN, football and basketball in China and worldwide

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Reebok & Kendrick Lamar team up again

Jun 23, 2016 / United States

Reebok Classic and American rapper renovated their partnership, this time adding a personal touch to the brand’s Classic Leather silhouette

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Speedfactory will expand adidas production capabilities

May 27, 2016 / Germany

The sportswear giant announced that the Germany-based Speedfactory facility will begin large-scale production in 2017

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adidas & Under Armour reach settlement

May 18, 2016 / United States

The two sportswear giants have come to an agreement in a Patent Infringement Suit filed by the Germany-based company against the American brand and its subsidiary MapMyFitness

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New sneaker culture exhibition at the Bata Shoe Museum

May 8, 2014 / Canada

Out of the Box: The Rise of Sneaker Culture is an exhibition focusing on the history of sneaker culture from the 19th century until the present day and displays over 120 models

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