27 June 2017
  
Highlights
 
World
Portuguese industry wants to attract new talents
Jun 23, 2017 / Portugal
This is the goal of a campaign currently in course, developed by APICCAPS. The Portuguese Association says there is a clear aim of attracting young people for the companies making up the Footwear Industry
  
 
World
Footwear exports in Pakistan continue to decline
Jun 27, 2017 / Pakistan
May was marked by declines in the country’s footwear exports, both in volume and value. Poor performance across all categories of products   
 
Companies
Farfetch to enter the Chinese market in force
Jun 26, 2017 / China
The online luxury fashion retailer Farfetch has raised close to 400 million US dollars from a deal with one of China's biggest e-commerce companies. This partnership will create a premier platform for luxury e-retail across China   
 
Companies
How Havaianas became a valuable and global brand
Jun 23, 2017 / Brazil
Havaianas, a Brazilian footwear company, can be an inspiration for many footwear entrepreneurs who are looking out for ideas and opportunities to be successful in their business   
 
World
How Puma is transforming soccer
Jun 23, 2017 / World
To keep up in the soccer industry, it’s necessary to constantly innovate. Puma’s new boots, Evopower Vigor 3D, promise to revolutionize the way soccer players shoot   
 
World
Footwear stores should focus on the customer's experience
Jun 26, 2017 / World
In the competitive industry of footwear, every single initiative counts to make consumers fall in love with a brand. Enhancing customer experience through an improved online/offline store might help   

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