According to the National Retail Federation, retail sales in the US in June were essentially unchanged over May on a seasonally adjusted basis, but up by 3.2% unadjusted from June 2016
Consumers are increasingly buying their footwear online. Furthermore, they are also using the internet, particularly social media, influencers and blogs, to get information about trends and develop their own style
In the competitive industry of footwear, every single initiative counts to make consumers fall in love with a brand. Enhancing customer experience through an improved online/offline store might help
With its new logo ara has taken an important step towards the new positioning of the brand. While remaining true to its core values, ara has relaunched its logo focused on the future
In early 2017, the sportswear giant launched a loyalty program to recruit Puma soccer players. Now, to mark the launch of the program they joined with experience agency Cramer to reimagine what shoe packaging could be
The brand focused on fitness and lifestyle footwear, apparel and equipment is aiming to open hundreds of stores in the Asian country over the next four years. 50 tores planned to open this year
China-based retailer should close its financial year with a drop of 15% to 25% in profit. Weaker sales in its footwear business should be one of the reasons
While announcing its fourth quarter and fiscal year results the US-based company has also confirmed it has a plan to close 30% of its stores within the next two years
JC Penney believes this to be the right strategy to adjust the business allowing it to effectively compete against the growing threat of online retailers