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UGG launches first global brand campaign

Aug 20, 2014 / United States
"THIS IS UGG" expresses the emotional power of the brand and debuted on the 18th August around the world

Louboutin announces Maleficent-inspired heels

Aug 12, 2014 / France
The shoes results from a partnership of the famous shoe designer Christian Louboutin and Angelina Jolie, and have been modeled by the actress in various red carpets

adidas and Manchester United announce official partnership

Jul 23, 2014 /
The new deal will be effective from the 2015/2016 season onwards, and adidas will become the global Technical Sponsor and Official Licensing Partner of the English team for ten years

Steve Madden now focused on boosting sales online

Jul 16, 2014 / United States
The New York based footwear company has announced a new partnership with Certona, a company specialised in real time omnichannel personalization

Vietnamese footwear exports consolidate growth

Jul 14, 2014 / Vietnam
The General Department of Customs in Vietnam released the numbers for footwear exports in the first five months of the year and sales abroad registered an 21.2% increment compared to previous period last year, reaching 3 888.9 million US dollars

Skechers named Best Lifestyle Brand of the Year

Jul 10, 2014 / United States
Skechers USA, Inc. was elected at the Sports Trade Awards and adds this new and recent achievement to a year with multiple industry awards

Model Suki Waterhouse designs sneakers line for Superga UK

Jul 2, 2014 / Italy
The 22 years old model has teamed up with footwear brand Superga to launch a capsule collection of shoes

Two Ten Footwear Foundation awards 0.8 million USD for scholarships

Jul 1, 2014 / United States
In its 45th year, the program has helped nearly 6 000 students with a total of 19 million USD granted in scholarships

New exhibition dedicated to footwear in the United States

Jun 30, 2014 / United States
Sole Obsession: 100 Years of Women’s Shoes from Kitten Heels to Power Pumps presents a range of dressy footwear, spanning from 1910 to 2010


Puma and Ferrari in a new footwear partnership

Jun 27, 2014 /
The Germany based footwear company introduces the Ferrari Limitate footwear collection, a limited edition line fusing Ferrari's class with Puma’s aesthetics

Lily Cole launches limited edition footwear line

Jun 18, 2014 / United Kingdom
The soles of the shoes are made from Amazonian wild rubber from the Sky Rainforest Rescue project area and the line is launched in collaboration with Veja

FDRA announces industry awards at its 70th anniversary event

Jun 16, 2014 / United States
Wolverine Worldwide and its Merrell brand have been honored with two key awards from the Footwear Distributors and Retailers of America (FDRA)

Pharrell Williams in collaboration with adidas

Jun 5, 2014 /
The new collection will debut this summer and will be created with the singer's eco-friendly Bionic Yarn, which uses plastic debris from the sea

Converse and Maison Martin Margiela renew their collaboration

Jun 4, 2014 / United States
Converse announced the global launch of its second sneaker collection with the famous French fashion house
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