World Footwear


Puma and Ferrari in a new footwear partnership

Jun 27, 2014
Puma and Ferrari in a new footwear partnership
The Germany based footwear company introduces the Ferrari Limitate footwear collection, a limited edition line fusing Ferrari's class with Puma’s aesthetics
Ferrari Limitate is a premium lifestyle footwear collection limited to 499 pairs of four styles. The limited edition merges some of Ferrari’s trademark elements, such as sophistication and class, with Puma’s youthful design style, resulting in a “desirable and high end lifestyle footwear collection”, according to the press release issued by the Germany based company.

The Ferrari Limitate collection is inspired by Ferrari’s limited editions of sports cars. According to Puma: “The new footwear collection perfectly epitomises the Ferrari brand in its style, aesthetic and production. Every detail of the shoe is carefully produced with the care of Italian craftsmanship, down to the embossed Ferrari Prancing Horse featured on the Limitate which is embossed in the same factory as the Ferrari leather car seats.”

The Limitate collection features styles in leather, available in black and grey and presents a simple, modern and sophisticated design incorporating subtle Ferrari branding details, giving it a “timeless classic” look.

Each pair of shoes in the line is individually numbered and presented in a special presentation box and shoe bag, designed especially for this limited edition collection and is available to purchase from select Puma and Ferrari stores.

Puma is one of the world’s leading sports brands, designing, developing, selling and marketing footwear, apparel and accessories. Over the years they have been offering performance and sport-inspired lifestyle products in categories such as Football, Running, Training and Fitness, Golf, and Motorsports. It engaged in exciting collaborations with renowned design brands such as Alexander McQueen and Mihara Yasuhiro. The company distributes its products in more than 120 countries, employs more than 10,000 people worldwide, and is headquartered in Herzogenaurach/Germany.

For more information about the Puma please visit the company's website.

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