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Puma appoints Johan Kuhlo as General Manager EEMEA Distribution

Oct 1, 2020 Germany
Puma appoints Johan Kuhlo as General Manager EEMEA Distribution
Johan Kuhlo is currently Head of Corporate Strategy and Investor Relations and will become General Manager EEMEA Distribution with immediate effect. Kuhlo will be based in PUMA’s regional hub in Salzburg and report directly to Arne Freundt, General Manager EMEA
Before joining PUMA in 2015, Johan was a Project Leader at the Boston Consulting Group after holding several positions in Marketing and Sales at L’Oréal: "At PUMA, he has played an integral part in defining more effective organizational setups, managing the spin-off from Kering in 2018 and, most recently, coordinating the company’s crisis management in response to the COVID-19 pandemic", Puma stated.
 
Taking over from Johan, Moritz Schneidmüller, Teamhead Global Go-To-Market Strategy, will be promoted to Head of Corporate Strategy with immediate effect. Moritz started his career with Puma in the Corporate Strategy department, where he worked from 2011 until 2014. Afterwards, he held various project management and strategy-related roles across Cobra Puma Golf, Global eCom, Corporate Strategy and Global Go-To-Market. Moritz will report directly to Puma CEO Bjørn Gulden.

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