Companies

Prada Group sales rise in the first nine months

Oct 27, 2025 Italy

The Italy-based group reported year-on-year net revenue growth of 9% in the first nine months of the year. This was driven by the Miu Miu brand, which saw a 41% year-on-year rise in retail sales during the period

“The consistency of our results, in a complex macroeconomic environment, confirms the strength of our brands and the validity of our strategy. With the one just closed, the Group has delivered 19 quarters of uninterrupted growth. We continue to focus on creativity, product excellence and craftsmanship as foundations for enduring relevance and long-term development”, commented Patrizio Bertelli, Prada Group Chairman and Executive Director.

Nine Month Results

In the first nine months of the 2025 financial year, the group achieved a net revenue of 4.07 billion euros. This reflects a 6% increase on a reported basis, or 9% on a constant basis, as compared to the same period of the last financial year, and marks 19 consecutive quarters of growth.

The retail channel contributed 3.6 billion euros to total revenue during this period, representing 9.3% year-on-year growth driven by like-for-like, full-price sales. According to the statement, the third quarter also recorded solid performance, with year-on-year growth of 7.6%.

While the Prada brand “showed good resilience” in the first nine months of the year, with retail sales up by 1.6%, as compared to the same period of the 2024 financial year, Miu Miu “progressed on a healthy growth”, achieving a growth rate of 41%. In the third quarter, the former recorded a 1.6% year-on-year decline, while the latter reported 29% year-on-year growth.

Andrea Guerra, CEO of the group, said: that “Prada accelerated versus the previous quarter; Miu Miu has maintained a sustained growth trajectory for 4 years, including in this quarter that was facing triple-digit comps”.

The Prada Group also reported growth in retail sales across all regions in the first nine months of 2025.

On a constant basis, the group grew by 10% year-on-year in the Asia-Pacific region, reaching 1.22 billion euros. This included an improvement in trends in mainland China during the third quarter. The group’s retail sales also grew by 6% year-on-year in Europe to reach 1.13 billion euros and by 15% in the Americas to reach 637 million euros.

Growth in Japan was more moderate at 3%, reaching 474 million euros, despite exceptional levels of tourism in 2024. Finally, the group grew by 21% to reach 182 million euros in the Middle East.

Image Credits: flaunt.com

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