World Footwear


Fleet Feet to acquire Marathon Sports

Jun 29, 2022 United States
Fleet Feet to acquire Marathon Sports
The US franchisor of locally owned and operated running stores announced that it will acquire the New England-based running retailer Marathon Sports and its soundRunner and Runner's Alley brands
The transaction, which includes Marathon’s Sports’ e-commerce business, is expected to close next July, overlapping with the retirement of the current Marathon Sports owners Colin and Penny Peddie. Financial details will not be disclosed.

"When presented with an opportunity to become a part of this iconic running brand and retailer, we knew we wanted to be involved. This investment is a new step for Fleet Feet, with the goal of preserving the legacy and identity of the Marathon Sports brand in New England. We are confident in a seamless transition during the acquisition and look forward to working with, and growing alongside, the entire team of Marathon Sports brands. We remain grateful to Colin for entrusting us to continue his life's work, and we wish him the best with his well-deserved retirement", stated Joey Pointer, CEO, and President of Fleet Feet.

The New-England-based retailer will remain a wholly owned subsidiary and continue operating as a separate entity, under the Marathon Sports, soundRUNNER and Runner's Alley banners, respectively. In addition, each location will continue using its current store name in all branding, marketing and community outreach efforts. The leadership team will too remain unchanged, and continue running operations from its current headquarters in Waltham.

Image Creddits:

Related Events

  • Aug
    Aug 9-Aug 10, 2022 | Las Vegas, United States

    Agenda LV

  • Aug
    Aug 13-Aug 15, 2022 | Atlanta, United States

    The Atlanta Shoe Market

  • Aug
    Aug 14-Aug 14, 2022 | , United States

    NSRA Retail Workshop - Atlanta

  • Aug
    Aug 17-Aug 18, 2022 | Portland, United States

    NW Apparel and Footwear Materials Show

Related Organizations

  • Fashion Design Office

    Fashion Design Office

    United States
  • NSRA - National Shoe Retailers Association

    NSRA - National Shoe Retailers Association

    United States
  • FDRA - Footwear Distributors and Retailers of America

    FDRA - Footwear Distributors and Retailers of America

    United States
  • The Museum at FIT

    The Museum at FIT

    United States