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Nordstrom gives away 25 000 pairs of shoes

Aug 22, 2019 United States
Nordstrom gives away 25 000 pairs of shoes
The Seattle-based retailer is teaming up with its customers and the non-profit Shoes That Fit to deliver 25 000 pairs of shoes to kids in need for their return to school
This back-to-school season, Nordstrom is partnering with its customers and the non-profit Shoes That Fit to support children in low-income households by giving away 25 000 pairs of brand-new, properly fitting shoes. This partnership aims to support students and families to start the school year off right with dignity and joy, prepared to learn, play and thrive.

The campaign will run from the 5th of August to the 15th of September and customers visiting any US Nordstrom, Nordstrom Rack, Nordstrom Local or Last Chance location, or go online to Nordstrom.com or NordstromRack.com to find a 10 US dollars Shoes That Fit giving card. 100% of proceeds from every giving card purchased goes toward the gift of one pair of new sneakers for a child in need in the local community.

"The simple gift of new athletic shoes can be a new lease on life for a child when they start the school year", commented Amy Fass, CEO and executive director at Shoes That Fit, adding: "When children have shoes that they feel comfortable in, it boosts their confidence, school performance, physical activity and ultimately gives kids the opportunity to reach their full potential."

Since 2010, Nordstrom has partnered with Shoes That Fit to donate more than 165 000 pairs of shoes to children in local communities across the US and Puerto Rico.

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