Companies

Zalando reports strong third quarter boosted by About You acquisition

Nov 12, 2025 Germany

The online fashion retailer has reported another strong quarterly performance, boosted by the acquisition of About You. Zalando also announced a strategic partnership with the German Football Federation

In the third quarter of 2025, Zalando reported a GMV growth of 21.6% to 4.2 billion euros and revenue growth of 26.5% to 3.0 billion euros, as compared with the same period last year. This performance was mainly driven by the inclusion of About You.

Assuming that About You had been part of the group in the previous year, pro forma figures show that third quarter GMV increased by 6.7% year-on-year, while revenue grew by 7.5%.

The online fashion retailer also saw its adjusted earnings before interest and taxes (adjusted EBIT) rise from 92.7 million euros in the third quarter of 2024 to 96 million euros.

“The third quarter demonstrates how we are relentlessly executing our strategy to embrace the immense opportunities in front of us and to capture profitable growth across both B2C and B2B”, said David Schröder, Zalando co-CEO.

The B2C segment recorded revenue of 2.75 billion euros in the third quarter, as compared to 2.15 billion euros in the same period the previous year. To build on the strong growth momentum in the sports business, a strategic five-year partnership was announced with the German Football Federation (DFB), which will make Zalando a main partner of the men’s, women’s and youth national teams.

Revenue in the B2B segment increased to 277.1 million euros, up from 239.7 million euros in the third quarter of the previous year. The company continued to invest in digital business opportunities for brands and retailers in this segment and expanded its collaborations with major clients, including the British retailer Marks & Spencer.

“The exciting new partnership with the German Football Federation DFB will allow us to boost our sports business further and to build an unparalleled sports experience for our customers, while our high calibre B2B partnerships showcase the superior value that we are able to deliver for brands and retailers with our unique e-commerce operating system”, summed up David Schröder.

Full Year Outlook

Zalando has reiterated its full year guidance for 2025, with expected pro forma GMV and revenue growth of 4% to 7%. Adjusted earnings before interest and taxes (EBIT) are projected to be between 550 million and 600 million euros.

Image Credits: corporate.zalando.com

Germany Fashion Online Quarter Results Results Zalando