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Under Armour names Chief Design Officer

Mar 20, 2019 United States
Under Armour names Chief Design Officer
19-year veteran Kasey Jarvis joins the Baltimore-based marketer and distributor of branded performance athletic apparel, footwear and accessories from Black Diamond Equipment
Under Armour announced the appointment of Kasey Jarvis as its new Chief Design Officer. With nearly 20 years of experience in apparel, footwear, equipment, industrial and automotive design, Jarvis brings proven talent and expertise to the company. He will report directly to Chief Product Officer Kevin Eskridge and is expected to start in early April.

"We are thrilled to welcome Kasey to Under Armour. His unique mix of design experience from the auto, footwear and performance equipment industries will help to inform and deliver on our mission to design performance solutions athletes never knew they needed and can't imagine living without", commented Kevin Plank, Under Armour's Chairman and Chief Executive Officer, adding: "This is a leader who will inspire our incredible team to deliver beautiful, innovative design that the world's never seen before".

Leading the design team across all product platforms, regions and categories, Jarvis will be responsible for the translation and commercialization of athlete insights and influential trends into industry-leading, next generation product concepts.

Jarvis joins Under Armour from Black Diamond Equipment where he served as Vice President of Product and Design. Prior to that, he served at Nike and General Motors in key design roles. Jarvis is a graduate of Brigham Young University with a B.F.A in Industrial Product and Design. He joins the company after Dave Dombrow has left the company.

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