World Footwear

Companies

Skechers teams up with Hoop ’Til It Hurts Foundation

Dec 23, 2021 United States
Skechers teams up with Hoop ’Til It Hurts Foundation
The company has launched a line of children footwear to support the Foundation’s mission of helping children in underserved communities across the US find lifelong success through basket
“As a family brand, children are at the heart of our company—and Hoop ’Til It Hurts Foundation’s mission resonated with us. By combining our philanthropic commitment and resources with their artistic designs, we’ve created a one-of-a-kind footwear line that honours the Foundation’s mission”, commented Michael Greenberg, president of Skechers.

The initiative will provide additional funding to assist in the provision of athletic apparel and grants to support the costs of children’s sport-related activities, such as the ones associated with tournaments, registration, league fees and travel expenses. The Skechers x Hoop ’Til It Hurts collection is available at the company’s website in the US and Canada, as well as in retail stores and selected retail partners in the US. The line includes three athletic models - ‘Powershot – Skech-Hops’, ‘Durox – Skech-Speed’ and ‘Gambix X – Skech-Revs’ - to be used in-court and off-court.

Hoop ’Til It Hurts! Founder Michael “Skeet” Horton, who used his own life as inspiration for the organization and helped creating the new shoe collection’s signature graffiti designs, added, “It means so much to me to have the opportunity to collaborate with one of the most reputable and successful shoe companies in the world. The partnership with Skechers will provide exposure for the Hoop ’Til It Hurts Foundation, as well as garner additional funding to support our mission to keep children of all ages engaged in youth sports. The longer kids are engaged in sports, the more likely they are to develop focused life skills and make connections that lead to a brighter future”.


Image Credits: sourcingjournal.com

Related Events

  • Oct
    10
    Oct 10-Oct 12, 2022 | Los Angeles, United States

    Label Array

  • Oct
    23
    Oct 23-Oct 25, 2022 | Palm Beach, Florida, United States

    Palm Beach Trendz

  • Oct
    31
    Oct 31-Oct 31, 2022 | San Diego, United States

    San Diego Sneaker Convention

  • Nov
    3
    Nov 3-Nov 5, 2022 | , United States

    PFA's Annual Symposium and Exhibition

Related Organizations

  • FFANY - Fashion Footwear Association of New York

    FFANY - Fashion Footwear Association of New York

    United States
  • Two Ten Footwear Foundation

    Two Ten Footwear Foundation

    United States
  • Fashion Design Office

    Fashion Design Office

    United States
  • Pensole Footwear Design Academy

    Pensole Footwear Design Academy

    United States