The new shoes by Skechers have a fully functional Simon game on the side of the Skechers Game Kicks shoe with leather interactive shoes also featuring the lights and sounds of the game.

The design was revealed at Pepcom’s Digital Experience recently and the boys’ shoes Damager Game Kicks are already available on the brand's online shop (selling price of 65 US dollars). There is also a girls' version. Adult versions are not available yet.

An interesting detail refers to the on/off switch, whcih will probably prove in very useful for parents and teachers wanting to turn Simon off.

Video Credits: CNBC