Companies

New SVP to lead Authentic’s strategy in Japan

Jul 8, 2024 United States

The US-based management brand group ABG has appointed Jeff Daggett as Senior Vice President – Head of Japan to strengthen Authentic’s presence and drive growth in the Japanese market

“Jeff's extensive industry experience and proven track record make him an ideal leader to drive Authentic's expansion across Japan,” commented Wesley Chu, Regional President of APAC, Authentic. “We are excited to welcome his strategic vision and comprehensive understanding of the market, which will not only enhance the visibility of our brands but also fuel significant growth across this pivotal market”.

Daggett has more than three decades of experience building “thriving retail businesses” for brands, including Gap, Levi’s, Nike and Vodafone. According to the group’s statement, he was also instrumental in generating significant revenue streams for world-leading content creators such as Disney and NBC Universal.

“I am thrilled to join Authentic and lead its efforts in Japan. Its iconic brands resonate deeply with Japanese consumers, presenting an incredible opportunity for growth. I’m looking forward to forging new partnerships and driving brand success in this highly engaged market”, he said.

Image Credits: authenticnewsroom.com

Japan United States ABG Authentic Brands Group Brands Management