World Footwear


New President for Keds

May 29, 2020 United States
New President for Keds
Bornie Del Priore is taking the reins of Keds, one of the brands of the Wolverine’s portfolio. She has more than two decades of global footwear industry experience
“Bornie is a product-driven executive with over 25 years of experience and a strong track record of positioning brands and businesses for profitable growth. Not only that, she is committed to developing people, inspiring teams and creating a culture within Keds and our Kids Group that encourages collaboration and forges strong consumer connections”, commented Joelle Grunberg, a member of the Wolverine Worldwide’s Executive Leadership Team and Global Brand President of Sperry to whom Bornie will report.

Del Priore currently serves as Global Brand President of the Wolverine Worldwide Kids Group, a role she will continue while also serving as head of Keds. She joined Wolverine Worldwide in 2017 after serving as Vice President of Footwear at the Tommy Bahama Group, where she helped relaunch the brand’s wholesale men’s and women’s footwear lines. Prior to that, Del Priore held leadership positions at Tommy Hilfiger USA, Tommy Hilfiger Footwear and Ralph Lauren Footwear.

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