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Footwear industry anticipates sales volumes will increase
More than 60% of the respondents of the last edition of the World Footwear Business Conditions Survey expect quantities of footwear traded in their country to increase over the next six months. The report with the main conclusions of the 12th edition of the survey is now available
The respondents expect genuine expansion rather than merely inflation-driven revenue growth: 62.5% anticipate that footwear sales volumes in their country will increase over the next six months.
The most common forecast is moderate growth between 1.5% and 5%, while 21.2% of respondents expect growth between 5% and 20%, and 11.5% project very strong growth exceeding 20%. One in five respondents (20.1%) expects some degree of decline in sales volumes.
There are significant regional differences within the industry on this matter, with respondents from Africa and Asia expressing more positive views than those from other regions.
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Contents
Executive SummaryBusiness Context
Health of the Business
Employment Level
Prices
Quantity
Difficulties
Retail Channels
Less Optimism about Footwear Consumption in 2025
Trump's Tariffs Expected to Negatively Impact Footwear
AI's Impact in the Footwear Industry
About Survey
About the Survey
In 2019 the World Footwear has created the World Footwear Experts Panel and is now conducting a Business Conditions Survey every semester.
The objective of the World Footwear Experts Panel Survey is to collect information regarding the current business conditions within the worldwide footwear markets and disseminate this information to provide an accurate overview of the situation of the global footwear industry. The eleventh edition of this online survey was conducted during the months of November and December 2024.
In this edition, we have obtained 104 valid answers, 36% from Asia, 29% from Africa, 21% from Europe, 8% from North America, 6% from South America, and 1% from Oceania. More than half of respondents (54%) are involved in footwear manufacturing (manufacturers) or footwear trade and distribution (traders) and the remainder in other footwear-related activities, including trade associations (14%), consultancy (9%), education and research (6%), journalism (2%) and other activities (15%).
Previous Editions of this Bulletin can be found HERE
