Chinese group exhibition debuts at Micam
15 Chinese brands will participate at MICAM with the organisation of the China Chamber of Commerce for Import and Export of Light Industrial Products and Arts-Crafts
China is exhibiting at the Milan trade fair, to be held at Fieramilano Rho from the 19th to the 21st of September, for the first time with a group of footwear companies. 15 Chinese brands (and other companies specialising in sourcing) will participate at Micam with the organisation of CCCLA (China Chamber of Commerce for Import and Export of Light Industrial Products and Arts-Crafts).
The area dedicated to the Chinese companies will be called Premium China Footwear & Accessories “integrating with the European industry in order to achieve a win-win relationship that benefits of both”, stated CCCLA in a note.
Besides the exhibited products, CCCLA will activate the VISAF (Virtual Shoes & Accessories Fair) service with a stream live model allowing buyers to access the online platform, interact and communicate in real time with the companies of the relevant brands.
Image credits: Alana Harris on Unsplash
Source: La Conceria
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