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Brazilian footwear exports return to growth

Aug 4, 2017 / Brazil
Brazilian footwear exports return to growth
Although impaired by the recent appreciation of the real against the US dollar, Brazilian footwear exports recorded a 14.7% increase in value in the period between January and July
In the first seven months of the year a total of 67.4 million pairs were exported, growing by 1.3% in volume, and generating 608 million US dollars.

According to Heitor Klein, Executive President of Abicalçados, the Brazilian Shoe Manufacturers Association, the appreciation of the Brazilian real against the dollar has made the price of Brazilian footwear less competitive abroad: "In Brazil, we sometimes face a situation in which the exchange rate ends up compensating our enormous cost of production, bringing some gain of competitiveness. In 2017, we are witnessing a valuation of the national currency, which is a symptom of a healthier economy, but the problem is that as we continue with facing high production costs, we end up losing competitiveness compared to our international competitors". According to Abicalçados, the average price for Brazilian footwear increased by almost 2 US dollars between 2016 and 2017.

In the first seven months of the year, the main destination of Brazilian footwear was the United States, to where 6.2 million pairs were shipped, generating 111.64 million US dollars, (declining by 11% and 7.7%, respectively, compared to similar period in 2016). The second destination was Argentina, with 5.17 million pairs exported with a total value of 75.72 million US dollars, up by 16.7% and by 47.6%, respectively, compared to the same period in 2016.

The third destination of exports was Paraguay, which surpassed traditional buyers like France and Bolivia. In the first seven months of the year, Paraguayans acquired 8 million pairs valued at 46.8 million US dollars.


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