World Footwear

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Brazilian footwear exports recover ground but are still below expectations

Apr 15, 2016 Brazil
Brazilian footwear exports recover ground but are still below expectations
According to data released by Abicalçados, footwear exports were down by 6.1% in the first quarter of 2016, compared to similar period last year. Notwithstanding, in March a recovery was registered
In March, the Brazilian footwear industry exported 10.6 million pairs with a total value of 79.8 million US dollars, down by 12.5% compared to similar period in 2015. The number of exported pairs is also below the figures registered in March last year (-2.3%).

The Brazilian footwear sector closed the first quarter with total exports reaching 31.8 million pairs and a total value of 226.8 million US dollars, down by 6.1% from similar period last year (241.6 million US dollars).

Heitor Klein, Executive President of Abicalçados, the Brazilian Shoe Manufacturers Association, underlined that despite the falling figures in comparison to similar period last year, revenue generated by Brazilian footwear exports has seen increases month on month. In January exports revenue totaled 69.3 million US dollars and in February 77.7 million US dollars: "There is a gradual recovery, but is still far below expectations for the period", he commented.

The US continue to be the main destination for Brazilian footwear with 3.8 million pairs sent to that market, in the first 3 months of the year, with a total value of 49.5 million US dollars, increasing both in value (+19.2%) and in volume (+19%), compared to similar period last year.

France follows in the rank of most important destination markets for Brazilian footwear, generating revenue of 17.7 million US dollars (+4.7%) in the period.

Argentina, the third largest consumer of Brazilian shoes, received  1.4 million pairs for which were paid 17.4 million US dollars, reflecting an increase of 72.4% in volume and 27.5% in value. "The Argentine market has surprised us positively, with a robust recovery, even with the devaluation of the local currency", said Mr. Klein, pointing out Argentina as one of the best  examples for the insertion of Brazil's own brands in the international markets.

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