World Footwear

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Aerosoles plans store closures

Sep 20, 2017 / United States
Aerosoles plans store closures
After announcing it had filed for bankruptcy protection the footwear chain Aerosoles is working on plans to close a considerable number of its stores
At the time of the announcement of the bankruptcy protection filling, Denise Incandela, Aerosoles Interim CEO commented: "For nearly 30 years, Aerosoles has proudly offered consumers stylish and comfortable footwear at a great value. This restructuring will enable Aerosoles to become a stronger, more vibrant brand, and position the company for future growth".

A critical point in the restructuring plan is a significant reduction in the number of retail stores in order to realign the business with the changing marketplace environment. In the US, Aerosoles operates almost 90 retail locations distributed across 20 states, in lease-based mall locations, lifestyle centers, street locations and outlet centers.

With this move, the footwear chain might be on the verge of closing roughly 70 locations. The company plans to maintain its four flagship stores.

Aerosoles expects to complete the restructuring within four months, focusing efforts on the ecommerce, wholesale and international businesses.

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