World Footwear


Positive perspectives about the health of footwear business

Positive perspectives about the health of footwear business
Almost 60% of the respondents of the last edition of the World Footwear Business Conditions Survey seem confident regarding the health of their businesses. The 10th edition of the World Footwear Business Conditions Survey results are now available

Among producers and traders, the sentiment regarding the health of their businesses in the next six months is mostly positive

Almost 60% of respondents seem confident, with 36.5% believing it will be strong and 23.1% anticipating it to be very strong. On the contrary, 7.7% expect it to be weak.

These perspectives exhibit variations across different lines of business and geographical regions. Producers are more optimistic than traders, and respondents from Africa demonstrate higher optimism levels compared to those from other continents.

Do you want to read more?
Get access to the full report with all the conclusions


If you are not registered yet, you can log in with a social network or create an account
It is easy, free and quick - and it will allow you to unlock all our Premium contents


Executive Summary
Business Context
Health of the Business
Employment Level
Retail Channels
Shift Towards Streamlined Production Lines is Anticipated
Influencer Marketing Evaluated as a Successful Tool for Footwear
About Survey

About the Survey

In 2019 the World Footwear has created the World Footwear Experts Panel and is now conducting a Business Conditions Survey every semester. 

The objective of the World Footwear Experts Panel Survey is to collect information regarding the current business conditions within the worldwide footwear markets and disseminate this information to provide an accurate overview of the situation of the global footwear industry. The tenth edition of this online survey was conducted during the month of April 2024. 

We have obtained 115 valid answers, 32% from Africa, 30% from Asia, 21% from Europe, 8% from South America, 7% from South America and 2% from Oceania. About 45% of respondents are involved in footwear manufacturing (manufacturers) or footwear trade and distribution (traders) and the other 55% in other footwear-related activities, including education and research (16%), trade associations (10%), consultancy (4%) and other activities (25%).

Previous Editions of this Bulletin can be found HERE