World Footwear

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New dates for theMICAM

Sep 23, 2014 Italy
New dates for theMICAM
In a press release issued today Assocalzaturifici confirms the strategic choice in moving forward theMICAM dates, announcing that the event will take place from the 1st to the 4th of September in 2015

"Yesterday the council decided to confirm the strategy to reposition theMICAM within the international trade fair calendar", commented Cleto Sagripanti, President of Assocalzaturifici and theMICAM. "The last year has made it possible to verify how moving the dates forward has contributed to the increase of orders placed at the show, despite the general decline in visitors due to the Italian market's difficulties and the worsening of the crisis in Russia. This decision was reached as a result of ongoing dialogue with companies and buyers, which led us to confirm the advance of the dates with a small shift from the first week of September and a positioning within the week moving from Tuesday to Friday. We believe that this strategic line will allow us to strengthen theMICAM's international role, and that the event's new structure will have a positive impact for everyone involved."

With this announcement the edition of theMICAM presenting the Spring-Summer collections is therefore confirmed for the first week of September, running from the 1st to the 4th. Mipel confirms the same dates.

The summer edition of theMicam has been moved to the end of August this year (31st August-3rd September), after taking place in mid September in 2013 (15th-18th). Now, the organization announces a slight adjustment moving the dates forward into the first week of September. The last two summer editions ran from Sunday to Wednesday; in 2015 the fair will be on from Tuesday to Friday.

For more information about theMICAM please refer to their website.

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