Companies

H&M advances sustainability goals in 2025

Apr 8, 2026 Sweden

The Swedish fashion group is making progress towards its sustainability targets, according to its latest report, with 91% of materials being sustainable and emissions down by up to 41%

“In 2025, we reduced CO₂ emissions, increased the use of recycled materials, and lowered freshwater consumption. With a clear roadmap, we continue our efforts to decouple growth from resource use and emissions while supporting people and communities”, said Leyla Ertur, Chief Sustainability Officer H&M Group.

According to its latest annual and sustainability report, H&M has achieved a 41% reduction in greenhouse gas emissions in scopes 1, 2 and a 34.6% reduction in scope 3 (2019 baseline), putting the company on track to meet its science-based targets.

The company also reduced the absolute amount of freshwater used in the wet processing of garments by 22.8% (compared to the 2022 baseline), which is more than double the target set for 2025.

Another highlight was that 91% of H&M’s materials were recycled or sustainably sourced, according to the brand’s own definition. The proportion of recycled materials was 32%, surpassing the target of 30% for the year, and the group is on course to meet its target of 50% by 2030.

In 2025, H&M invested 2.8 billion Swedish kronor (258.6 million euros) in decarbonisation and material innovation. This investment is paired with changes to how H&M works with its suppliers. Since 2022, the number of garment suppliers (in Tiers 1, 2 and 3) reporting the use of on-site coal boilers has decreased by 108, with the aim of achieving a full phase-out by 2026.

The company’s circular initiatives continued to expand, with resale now available in 26 markets and accounting for 0.8% of group turnover, an increase of 31% year-on-year.

“We are strengthening our offering and showing that growth, profitability and reduced emissions can go hand in hand. In 2025, we continued to take important steps towards all our long-term targets: profitability increased, the sales trend was positive, and our CO₂ emissions decreased”, added Daniel Ervér, CEO H&M Group.

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Image Credits: sustainabilityonline.net

Sweden Environment Fashion H&M Resale Sustainability