Companies

Deckers delivers record first-quarter revenue

Jul 29, 2026 United States

The California-based company reported a record revenue figure in the first quarter, surpassing 1 billion US dollars for the first time, thanks to continued sales growth driven by Hoka and UGG

“Deckers delivered a solid start to the fiscal year, surpassing 1 billion US dollars of first quarter revenue for the first time”, said Stefano Caroti, President and Chief Executive Officer. “This performance reflects the continued strength of Hoka and UGG, with growing global demand as both brands extend their reach through compelling product innovation”.

First-Quarter Results

Despite a slowdown compared to the previous quarter, Deckers still reported net sales of 1.020 billion US dollars in the first quarter of the 2027 financial year, which ended on the 30^thof June. This reflects an increase of 5.7% (or 4.8% on a constant currency basis) compared to the same period of the previous financial year.

During this period, the Hoka brand generated net sales of 703.5 million US dollars, up by 7.7% year-on-year, while the UGG brand generated net sales of 278.0 million US dollars, up by 4.9% year-on-year. Meanwhile, other brands’ net sales decreased by 18.1% year-on-year to 37.9 million US dollars, including declines related to the phase-out of Koolaburra brand standalone operations.

Geographically speaking, it’s worth noting that the company’s net sales grew by 3.2% in its domestic market, reaching 517.4 million US dollars. This was a slower growth rate than the 8.4% growth seen internationally, where sales reached 502.1 million US dollars, compared to the 2026 financial year.

In the first quarter of this year, Deckers’ gross margin increased from 55.8% to 56.4% compared to the same period last year. However, selling, general and administrative (SG&A) expenses increased to 419.9 million US dollars from 372.6 million US dollars, and operating income declined to 155.3 million US dollars from 165.3 million US dollars.

Ultimately, the company’s first quarter diluted earnings per share stood at 0.94 US dollars, compared to 0.93 US dollars in the first quarter of last year.

Full-Year Outlook

Deckers reaffirmed its net sales outlook for fiscal 2027 of between 5.86 and 5.91 billion US dollars, expecting strong growth for Hoka and mid-single-digit growth for UGG.

The company has also slightly increased its profit guidance, now anticipating gross and operating margins to exceed previous estimates, with diluted earnings per share expected to be in the range of 7.35 to 7.50 US dollars, an increase of 0.05 US dollars from its previous outlook.

Image Credits: cleveland.com

United States Companies Deckers Footwear hoka Quarter Results Results Ugg