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US Olympics and Nike extend partnership

Nov 26, 2014 United States
US Olympics and Nike extend partnership
The United States Olympic Committee and Nike, Inc. announced the extension of Nike’s sponsorship of the USOC through 2020. This extension includes providing footwear and apparel for US Olympic and Paralympic athletes
The deal also considers the medal stand uniform for the award podium and during medal ceremonies at the 2018 Olympic and Paralympic Winter Games in PyeongChang, South Korea, and 2020 Olympic and Paralympic Games in Tokyo, Japan.

Nike will also outfit Team USA at the 2016 Olympic and Paralympic Games in Rio de Janeiro, Brazil, as part of its previous contract.

Nike has been a proud partner of the US Olympic Committee since 2005 and we are excited to extend our support of Olympic and Paralympic athletes through 2020”, David Schriber, Nike VP of Marketing for North America commented, adding, “Nike’s mission is to provide inspiration and innovation to every athlete and this is another opportunity to show our continued support of Team USA athletes and the US Olympic Committee.”

 “We are proud to extend our partnership with Nike through 2020, a company that has helped advance sport at a global level”, stated USOC Chief Marketing Officer Lisa Baird. "Nike innovations have long been instrumental for many Team USA athletes as they perform at the Olympic or Paralympic Games, and we are inspired by the memorable looks and styles Nike has created for Team USA athletes during the Games and on the medal stand."

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