World Footwear


Première Vision turns digital

Aug 31, 2020 France
Première Vision turns digital
The upcoming edition of Première Vision Paris will now be held in a digital format on the previously scheduled dates, from the 15th to the 16th of September
Organisers said the decision to cancel the physical show, in favour of an exclusively virtual format, results from the French government’s ongoing ban on events of over 5 000 people combined with new travel restrictions in many countries.

A 100% Digital Show, which debuted online at the Première Vision Marketplace on the 10th of July, will feature 1 588 e-shops and over 20 000 listed products over different categories: leather, fabrics, accessories, yarns, denim, ‘smart creation’, designs and manufacturing.

According to the organisers, the digital edition of Première Vision will feature a more interactive and functional digital catalogue, including activated client/supplier contact tools to facilitate direct contact and remote sales discussions and transactions, and company profiles that can now integrate multimedia content, such as videos, images and texts, to enliven the presentations of exhibitors’ business activities. Other features include an exclusive series of 20 digital events dedicated to analysing the season and the industry’s coming challenges.

Source: International Leather Maker

Image credits: hj barraza on Unsplash

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