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New Balance teams up with New Era Cap

Feb 22, 2017 United States
New Balance teams up with New Era Cap
The two brands launched a new collaboration for 2017 that will include limited-edition products for baseball players
The first two products in the collection are the New Balance 3000v3 cleat and the New Era 39Thirty Cap, featuring black base materials with iridescent accents. Both are available at New Balance and New Era Cap retail stores as well as on NewBalance.com and NewEraCap.com.

The NB x New Era Cap Pack joins two authentic baseball brands to give players of any level a look they’ll be excited to rock,” said Matt Nuzzo, associate product manager, New Balance Baseball. “We kept a black base for both the cleat and hat, but added the reflective colorshift material for just the right amount of flash and swagger. Overall it’s a really classy look that still allows players to stand out under the bright lights.”

“This project is just one of a year-long partnership between two global iconic sportswear brands,” said Christina McAdam-Director, custom product & projects, New Era Cap. “The synergy between both New Balance and New Era Cap represents one of industry leading technology, performance and consistent product quality. The upcoming collaborative releases infuse varying technical manufacturing techniques with relevant lifestyle trends.”

Additional collections
as part of the NB x New Era Cap collaboration will launch throughout 2017, and will include baseball and lifestyle footwear and headwear.

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