Eureka opens store in Frankfurt
The Portuguese footwear brand takes another step in its internationalization process, now opening its fifth store outside Portugal
Eureka opened its second space in Germany, and now owns a network of 33 retail stores. This is the 5th store to open outside Portugal, and is part of an international expansion process initiated in 2015 when Eureka opened a franchise store in Luxembourg. Other markets in the portfolio, besides Portugal, are France and The Netherlands.
The new store is located in the commercial area of Oppenheimer Landstrasse, and as a way of celebrating Eureka organized an inauguration party, where it presented Its collection for Fall / Winter 17/18, Bold.
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