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Birkenstock delivers a strong fiscal year 2025

Dec 22, 2025 Germany
Birkenstock delivers a strong fiscal year 2025
The Germany-based footwear company has delivered a strong performance in the 2025 fiscal year, achieving double-digit revenue growth across all regions and channels, as well as a sharp increase in profits
“We are proud to be reporting very strong fiscal 2025 results, with constant currency revenue growth coming in ahead of our target at 18% and Adjusted EBITDA margin at the high end of our guidance range. Once again, the Birkenstock team executed very well, and our brand continues to stand out with consumers”, commented Oliver Reichert, CEO and Member of the Board of Directors of Birkenstock. 


Full-Year Results

In the twelve months ending on the 30th of September, the company’s revenue reached 2.1 billion euros. This represents a 16% increase on a reported basis and an 18% increase on a constant currency basis, as compared to the same period in the 2024 fiscal year.

All regions recorded double-digit year-on-year growth in fiscal year 2025. Revenue grew by 15% (or 18% on a constant currency basis) in the Americas, by 14% in the EMEA region, and by 31% (or 34% on a constant currency basis) in the APAC region.

At channel level, Birkenstock recorded full-year B2B revenue growth of 20% (or 21% on a constant currency basis) and full-year DTC revenue growth of 11% (or 12% on a constant currency basis), as compared to the previous financial year.

During fiscal year 2025, the company’s gross profit margin increased by 30 basis points, rising from 58.8% in fiscal year 2024 to 59.1%. This was due to sales price adjustments and better absorption of manufacturing capacity. However, this was partly offset by channel mix, unfavourable currency translation (30 basis points) and incremental US tariffs (also 30 basis points).

Birkenstock reported an adjusted EBITDA of 667 million euros for the full year 2025, which reflects a 20% year-on-year increase. The margin improved by 100 basis points to 31.8%, driven by pricing actions and better capacity utilisation; this was partly offset by currency headwinds (down by 40 bps) and higher US tariffs (down by 30 bps).

The company’s full-year net profit rose by 82% year-on-year to 348 million euros, with earnings per share standing at 1.87 euros. Adjusted net profit rose by 44% to 346 million euros, with earnings per share standing at 1.85 euros.

Fiscal 2026 Outlook 

For the 2026 fiscal year, Birkenstock expects revenue growth on a constant currency basis of between 13% and 15%. This would translate into reported revenue of between 2.30 and 2.35 billion euros, representing growth of between 10% and 12%; this included a currency translation headwind of approximately 300 to 350 basis points at current exchange rates.

It also expects an adjusted EBITDA of at least 700 million euros, implying an adjusted EBITDA margin of between 30.0% and 30.5%. This considers approximately 100 basis points of headwind from currency translation and an additional 100 basis points from incremental tariffs.

“As we look forward into fiscal 2026, we see a continuation of the strong consumer demand and double-digit growth.  Our growth is currently only limited globally by our production capacity and desire to maintain scarcity; consumer demand remains robust globally”, concluded Oliver Reichert. 


Image Credits: bloomberg.com


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