World Footwear

World

US-EU framework tariff deal reached just ahead of deadline

Jul 28, 2025 United States
US-EU framework tariff deal reached just ahead of deadline
The US will impose a 15% tariff on most EU imports, half the rate initially threatened. The deal includes 600 billion USD of EU investment in the US and 750 billion USD of EU purchases of American energy and defence products
After months of negotiations, US President Donald Trump and European Commission President Ursula von der Leyen announced a framework trade agreement on Sunday at Trump’s luxury golf course in western Scotland, ahead of the 1st of August deadline.

I think this is the biggest deal ever made”, Trump told reporters, praising the EU’s plans to invest around 600 billion US dollars in the United States and dramatically increase its purchases of US energy and military equipment. 

Von der Leyen later told reporters that this deal it was “the best we could get”, suggesting that reducing the originally intended tariff from 30% to 15% was the only real concession made by the US. The deal does not cover European pharmaceutical products, and tariffs on steel and aluminium will remain at 50%. Goods imported from the US into the European bloc will also be exempt from tariffs.

“We have a trade deal between the two largest economies in the world, and it’s a big deal. It's a huge deal. It will bring stability. It will bring predictability”, she said. 

Nevertheless, many in Europe will still see the baseline 15% tariff as too high compared with the initial hope of securing a zero-for-zero tariff deal.

Taken together, the EU is America’s biggest trading partner, with total trade reaching 1.97 trillion US dollars last year. However, the US recorded a goods trade deficit of 235 billion US dollars.


Image Credits: nytimes.com

Related Events

  • Feb
    11
    Feb 11-Feb 13, 2026 | Chicago, United States

    Chicago Collective Women's Edition

  • Feb
    14
    Feb 14-Feb 16, 2026 | Atlanta, United States

    The Atlanta Shoe Market

  • Feb
    15
    Feb 15-Feb 15, 2026 | , United States

    NSRA Retail Workshop

  • Feb
    17
    Feb 17-Feb 19, 2026 | Las Vegas, United States

    OFFPRICE Show Las Vegas

Related Organizations

  • Council of Fashion Designers of America, Inc.

    Council of Fashion Designers of America, Inc.

    United States
  • FDRA - Footwear Distributors and Retailers of America

    FDRA - Footwear Distributors and Retailers of America

    United States
  • The Atlanta Shoe Market

    The Atlanta Shoe Market

    United States
  • PLC - Pensole Lewis College of Business & Design

    PLC - Pensole Lewis College of Business & Design

    United States