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New President for Deckers announced

Mar 19, 2015 United States
New President for Deckers announced
The US-based footwear company announced that Dave Powers has been promoted to President of Deckers Brands. Mr Powers will lead the organization, as well as each of the brand's teams
Mr Powers has overseen the evolution of the company’s global direct to consumer channel including the build out of its leading edge Omni Channel capabilities. Since joining Deckers in 2012 as President of Direct to Consumer, mr Powers has held several senior positions, most recently serving as President of Omni Channel where he managed the global retail and e-commerce operations as well as Deckers’ international wholesale and distributor businesses. Prior to Deckers, he was Vice President of Global Direct to Consumer and Licensed Retail at Converse and also held senior leadership roles at Timberland and Gap.

Angel Martinez, Chief Executive Officer and Chair of the Board of Directors at Deckers, commented: “Dave has been instrumental in the growth and transformation of our business over the past few years. His work developing our Omni Channel model has dramatically enhanced how consumers engage with our brands across retail, e-commerce and wholesale. I’m confident that further aligning our brand portfolio and consumer centric market strategy under Dave’s leadership will move us closer to achieving our global vision for the Company. I look forward to working with Dave in his new role to continue to build shareholder value.”

This announcement follows the recent appointment of David E. Lafitte as the new Chief Operating Officer (COO). Mr Lafitte has benn in the role since the 2nd February 2015.

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